I recently came across a set of excellent social media case studies.

These are examples that haven’t been talked up that much in the media.

They are located at The Society for New Communications and Research. This organization gives out awards each year for excellence in pioneering social social media, ICT, mobile media, online communities, virtual worlds and collaborative technologies in the areas of media, marketing, public relations, advertising, entertainment, education, politics and social initiatives.

Last December, they honored ten corporations with Awards of Excellence in a variety of categories. The case studies were created around these award winners and others:

General Motors was honored for its social media initiative.

Dell was honored for the Dell Outlet Twitter Program.
The Scuderi Group with Topaz Partners was recognized for its integrated social media program.

The Dow Chemical Company and Sun Microsystems, Inc. were both recognized for their corporate blogs.

The Flying Dog Brewery / coBRANDiT was honored in the Video category, as was The Coca-Cola Company, which also won a second Award of Excellence for a virtual world program.

Bain & Company, Microsoft with Waggener Edstrom and Cisco Systems also won Awards of Excellence in the Online Communities/Virtual Worlds category.

Other organizations received awards of merit.

To access the case studies, go here.